Evaluation Question 7- Looking back at your preliminary task (the school magazine task), what do you feel you have learnt in the progression from it to the main task?

Research and Planning: The prelim research was lacking in content, although I did do some there was nowhere near enough there for me to construct my magazine properly, confidently and with the right amount of knowledge. Whereas in my research for my final product I included things like; 

• a survey
• textual research influence
• research into institutions that distribute similar products
• research into potential target audience part one and two
•  primary target audience
• flat plans
• image analysis
• planning my article and more 

Prelim Task:

Media magazine- final:  

It's clear to see the progress my media products have made since my prelim task. My prelim task is extremely basic and simple; the fonts, image and background are all unprofessional and there's not enough sell lines/ insentives that would persuade the audience to buy the product. My final media product, however is much more professional and doesn't look as spars. The use of different fonts, colours and shapes exemplifies that I have the knowledge needed to make my product poressional. I have included things like, a skyline, an insentive, barcode, price, better sell lines, a more professional masthead and an image which looks good, all of which were lacking in my prelim task. Additionally, when constructing my prelim I did not have a contents or double page spread which is obviously all there in my final product. I think that with time my knowledge of using different technologies has developed hugely and has allowed my product to increase in content and quality. 

Evaluation Question 6- What have you learnt about technologies from the process of constructing this product?

During the process of researching, planning and constructing my media product I had to keep posting on my own blog. The allowed me to become used to embedding Prezi's, uploading images and power points.  I therefore become much more confident when using different technologies. 

I used Prezi several times throughout this unit. It is quite a simple way to create a presentation. I now know how to upload images onto it and add pathways from one slide to another. 

  An Apple Mac was used throughout the whole process of making the magazine, I had to learn how to do minor things like; screen shots, copy and pasting. it was very different from using a normal computer. It also included using applications like Photoshop and InDesign.

When using InDesign, I learned how to crop, re-position and move images in a different way to how I would normally do it. Additionally, when constructing my double page spread the column and page guidelines came in very useful, especially to ensure the magazine seemed professional. Finally, i had to know how to alter the file into a JPEG and when it came to printing my product i had to learn how to export the file etc. 

 

 Photoshop, at first, was very hard for me to get my head around. Although I had used it before, it wasn't to this extent. I had learned several skills of which came in useful when constructing my front cover; Changing font style/ colour/ size, cutting out different part of an image, using different layers and adding images, shapes and lines. 

Using slide share was fairly straight forward; uploading a presentation to put onto my blog.

 

 This is the camera I used when taking the photo's for my magazine. Learning about the different thirds of the shot and the positioning wasn't really that hard, zooming and flash are basic knowledge of using any camera. It allowed me to take my images easily, however enabled it them to still appear professional.

 

Question 5- How did you attract/ address your audience?

Evaluation Question 4- Who would be the audience for your media product? Part two.

evaluation question 4 on Prezi

Evaluation Question 4- Who would be the audience for your media product? Part one.

Before creating my magazine I did both secondary and primary research on my target audience. I did this through research into different club websites and images of a range of different DJ'. I also know and and enjoy the kind of music my target audience like, consequently I have an idea of what kind of things they enjoy and what kind of poeple they are.


My media product is based on DJ's and dance music therefore my target audience would be majorly males between the estimated ages 16 and 35, however females within the same age bracket are also likely to invest in my magazine too. I would like to think males and females would be of equal interest. They are of either working or middle class backgrounds. Their interests will be going to festivals, Creamfields and Tomorrow Land being the main choices with holliday destinations being Ibiza, Amsterdam, Majorca etc. Obviously, going out and socialising will also be of interest and enjoyment to the target audience. They are likely to be fun, energetic people that go out and lead a busy, excitable lifestyle.

Evaluation Question 3- What kind of media institution might distribute your product and why?

The process of making and selling a media product, a magazine in this case, begins with an idea from somebody who then develops it into a presentation/ brainstorm of which will be presented to a media company, such as Bauer Media. If the company like the idea and accept it, the magazine will be produced, advertised and sold in any shops seen to be appropriate for the public to buy.

I think Bauer Media would benifit from investing in my magazine as they have not yet been involved with a DJ magazine, instead they just own a range of rock/indie/pop magazines. There is a wide audience for my magazine, therefore Bauer Media would be appealing to not only a mainstreem market but also a niche market. The target age of my audience is around about 14-30, consequently any company that were to sell my magazine would be gaining a huge audience from a wide age range. Additionally, Bauer Media don't have an outstanding amount of music magazines and I think investing in my magazine would be a brilliant way to progress in that area.

Bauer Media have a lot of great selling magazines such as Heat, Grazia, More and Q therefore I believe they would also benifit me and my product aswell as my product benifiting them. Heat and Q have a lot of corresponding T.V advertisements aswell as the internet, radio, posters and social networking sites. I think it is a great way of advertising as it tagerts both the young and old and people that have different hobbies and interests. All of the above are great agents of advertising. The more and better types of advertising results in more customers. I don't think it is massively important as to what genre specifies in a certain advertisement; any advertisement is good, however, it is important to know how and where to taget your intended audience. Majority of people nowadays have Facebook and there's a rising population on Twitter, both of which have been known to offer free advertising which is usefull when saving money but it still speaks volumes to those interested. I think a great way of advertising is on relevent music channels but also on mainstreem music channels such as VIVA and 4Music because it will entice a newer and fresher audience.

There are several shops that would be extremely usefull when it comes to distributing my product; HMV, WHSmiths, supermarkets (Tesco, Asda, Sainsburys The Co-opretive) and smaller, more local news agents. This will give the public a chance to see more of the magazine and perhaps be persuaded into buying it and it will also make the product more accessable. DJ magazine is sold online which I think would be a great way to distribute my product as my target audience are very likely to be online often. Additionally, online distribution also means it does not rule out less mobile people as an audience member. With the rise of Web 2.0 it will make the online selling of my product much more easier. Not only would I distribute it in shops only I believe that 'pop up's' on the shops webites (HMV/ Ticketmaster) for example as it is relevent not only to the websites but also to the people using the websites.

Evaluation Question 2- How did you represent social groups?